
Why Real Estate Agents Should Always Brand In Stilettos
Crazy title for an article, right? I know. Stick with me, though. I promise this isn’t some sort of “clickbait.” There’s a powerful message if


Katharine Holland and Travis Bernard of The San Francisco Good Life Team got tired of working so hard to close. They decided to summon their creative powers (and an extra special agent) to create some advertising that would catch almost anyone’s attention. They needed an agent that was charismatic, downright cute, worked for food, and… fluffy?
Meet the agent of choice, Chompers. Sure, his vocabulary is a little limited. But with that bow tie and puppy dog eyes, you know you’ll want what he’s selling. Even if it is a million dollar condo.
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Crazy title for an article, right? I know. Stick with me, though. I promise this isn’t some sort of “clickbait.” There’s a powerful message if

Question: Have you seen the postcards most agents send out? BOOOR-ING! I’m pretty sure they make the prospects sleep-walk on their way back inside the

Want a strong dose of reality? Are you sure? Because this is going to sting: In my opinion, the vast majority of agent Facebook pages

Social media has become the go-to marketing tool for many agents—mainly because it’s free and already part of daily life. You’re already scrolling, so posting

In high school, your math teacher may have said something along the lines of, “You won’t have a calculator with you all the time.” Fast
Depending on your situation, it may not take the full 30 minutes.
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