Real Estate Agents: Is Social Media Marketing “Not Working” for You? Here’s a Simple Solution
Social media made marketing yourself as an agent about as cheap and easy as it comes. Years ago, you had to have a good chunk
Home buyers are often more focused on finding the perfect home to buy than they are on finding an agent to help them through the process.
It makes sense, since most buyers casually begin searching for houses online months, if not years, ahead of when they’ll actually purchase one. But eventually, you see a house online that you’d like to go see in person…
In the past, you could just call an agent you’ve worked with in the past, or someone a friend or family member recommended (or even an agent you don’t know at all). Most agents would gladly show you the house with no strings attached, and wouldn’t ask you to sign an agreement to work with them.
However, starting on August 17, 2024, you’ll be required to sign a written agreement with an agent before they’re allowed to show you even a single home.
Considering this isn’t something the majority of agents have required in most areas of the country for almost the entire history of real estate, this might come across as a big ask when an agent asks you to do so. So, it’s certainly understandable if some buyers are concerned or hesitant about signing on the dotted line with an agent, just to see inside a house.
But rather than getting upset with this new requirement, let’s take a look at how it might actually make your home buying experience better.
One of the main reasons why buyers might hesitate to sign a written agreement to work with an agent is because they don’t want to commit to one they’re not sure they even want to work with.
The good news is, you can sign an agreement to see a single house, and you’re really only committing to that agent if you happen to buy that particular house. You could literally do that with a different agent for every single house you want to see.
But while you can take that approach, here are a few reasons why it’s not the best way to go about buying a house:
It’s always been a good idea to put as much emphasis on the agent you’re working with, as finding the perfect home to buy. But now that you’re required to sign an agreement with one to even see a single house, you might want to put more time and thought into who you want helping you navigate the process, representing your best interests, and negotiating the best price and terms for you.
Here are a few tips for finding and hiring the best buyers’ agent:
The Takeaway:
Starting August 17, 2024, home buyers will need to sign a written agreement with a real estate agent before seeing any houses. While you can sign a one-time agreement for a single showing, it’s smarter to choose an agent early on and build a trusting relationship. This way, the agent can better understand your needs and guide you through the process, ensuring you get the best advice and representation. So, don’t just focus on finding the perfect house… put some thought into finding the perfect agent, too!
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