Blog | Lighter Side of Real Estate

20 Ways to Build a Lead List from Absolute Zero if You’re a New Agent

5 Examples of Timeless, Evergreen Content Every Real Estate Agent Should Use in Their Marketing

How to Leverage Local Media to Promote Your Real Estate Business… for Free

The Dark Side of ChatGPT: How Relying on AI for Your Real Estate Content Can Backfire

Most Real Estate Team Leaders Are Losing Out on Business by Making This Simple Marketing Mistake

Take Your Word-Of-Mouth Real Estate Marketing to the Next Level by Teaming up with a Local Influencer

LinkedIn Can Be a HUGE Source for Real Estate Leads (If You Post the Right Content…)

Real Estate Agent Marketing on a Budget—Affordable Ideas From $0 to $50 per Month

One HUGE Mistake to Avoid When Getting Your Real Estate License

A Slow Market Will Be the End for Some Real Estate Agents, but It Doesn’t Have to Be for You

Agents: Stop Sending Boring Postcards… Send Ones Like THESE! (18 examples)

Struggling With Content for Your Real Estate Blog? Here’s a Week’s Worth of Ideas…

10 Effective Real Estate Email Marketing Tips

How to Compete with “Billboard Agents” in Your Area (on a Budget)

How To Nurture Long-Term Real Estate Leads With Content Marketing

5 Killer Content Ideas That’ll Make You Want To Use Your CRM

Agents: Stop Sending Boring Postcards… Send Ones Like THESE! (16 examples)

7 Clever Postcard Ideas For Halloween

6 Easy Ways Any Agent Can Engage Their Database Better

How One Realtor is Crushing It with Facebook, and How You Can Too

How to Compete with “Billboard Agents” in Your Area (on a Budget)

Why Witty Agents Get More Business

Why Real Estate Agents Should Always Brand In Stilettos

The Secret Kardashian Formula Every Real Estate Agent Needs To Learn

Something You Need To Know About The Lighter Side, From The Guy Behind It…

How To Get Other Agents To Drink Your “Kool-Aid”

How I Built The Most Viral Real Estate Brand On Facebook (From My Couch)

Are You An Agent Whose Entire Brand Feels… Bleh?

27 Creative Business Cards To Stimulate Your Inner Marketing Genius

Creating Your Own How-to Guides Might Just Help You Avoid Lawsuits as a Real Estate Agent

How to Get Buyers Who Want to Work with You (and Pay You!) Even If the Way Buyers’ Agents Get Paid Changes

How to Use the Art of the Offer to Find Real Estate Clients Without Coming Across as Pushy or Desperate

Baby Boomers Are about to Be Your Best Chance at Becoming a Listing Agent

11 Specific Real Estate Niches with Prospects Just Waiting for You To Guide Them

News about the Real Estate Market Is Hurting Your Business (But You Can Use It to Your Advantage)

How to Get Back in Touch with past Real Estate Clients When You Haven’t Touched Base in a Long Time

Considering Leaving the Real Estate Business? Keep Your License and Become a Referral Agent

5 Things That Don’t Matter as Much as You Might Think When Hiring a Real Estate Agent

The Secret to Starting Part-Time Until You Can Become a Full-Time Real Estate Agent

5 Shams and Scams You Should Be Leery of as a Homebuyer or Seller

How to Mold Your Real Estate Prospects Into Ideal Future Clients

5 Strategies for Real Estate Agents to Build a Better Sphere of Influence

5 Creative Ways to Encourage People to List in a Low Inventory Market

4 Creative Ways to Land Your First Real Estate Listing

5 Killer Content Ideas That’ll Make You Want To Use Your CRM

Should You Join a Real Estate Team? Sure, as Long as You Do This!

6 Rarely Considered Things You Should Know Before Becoming A Real Estate Agent

41 Things Every Agent NEEDS In Their Car Kit

12 Things No One Tells You About Working In Real Estate

14 Housewarming Gifts People Actually WANT

Dear New Realtor, Here Are The Secrets You Must Know To Make It

I’m A Real Estate Agent. Am I A Sleaze?

Housewarming Gifts Don’t Get Any More Personalized (Or Inexpensive) Than This!

Do You Have What It Takes To Be A Realtor?

These 10 Reasons Why She Loves Being A Realtor Couldn’t Have Been Summed Up Any Better

10 Essential Selling Skills Every Real Estate Agent Should Master

The Ten Realtor Commandments: Rules To Live By

The Real Estate Agent’s Guide to Photographing Properties

Here’s Why You Should Re-Share Real Estate Content You’ve Shared Before… Again and Again

LinkedIn Can Be a HUGE Source for Real Estate Leads (If You Post the Right Content…)

Real Estate Agents: Think Twice Before Signing Up for Automated Social Posting

Real Estate Agents: Is Social Media Marketing “Not Working” for You? Here’s a Simple Solution

National Days—The Perfect Opportunity for Real Estate Marketing

One Resolution You Can Easily Stick With To Improve Your Real Estate Business

Nail Your Listing Presentations by Making Them More “Meme”orable

8 Tools Every Agent Should Know About To Dominate Social Media

This Is The Exact Strategy I Use To Reach More People On Facebook

The 2 Ingredients of a Viral Post

Part 1: Why You Should Stop Sweating Over Facebook Engagement

Part 2: Why You Should Stop Sweating Over Facebook Engagement

Are Facebook Pages “Dead” For Real Estate Agents?

Agents: How To Not Suck At Social Branding (even if you have the personality of a lockbox)

7 Ways To Post About Real Estate Without Boring Your Audience To Tears

18 Of The Most Clever Profile Covers For Agents

16 Clever Halloween Profile Covers For Real Estate Agents

5 Facebook Groups Every Real Estate Agent Should Know About

7 Dumb Things Realtors Do on Facebook

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