
Why Real Estate Agents Should Use Social Media to Build Their Email List ASAP
Social media has become the go-to marketing tool for many agents—mainly because it’s free and already part of daily life. You’re already scrolling, so posting


Do you know what a home appraisal is, or why it’s so important for you to have? Many people misunderstand this crucial component of the home buying experience.
In a nutshell, an appraisal is a valuation of your home; it’s a way for lenders to ensure that they aren’t providing a mortgage that isn’t worth what the home is worth. Your appraisal must match or exceed the value of your loan, otherwise you’ll run into hiccups.
An appraiser is someone who uses comparable sales in your neighborhood as well as the condition of your home in order to make a sound valuation of your home. They’ll include factors both inside and outside the house.
If an appraisal is lower than the amount you thought the house was worth, there are several options, including renegotiating the deal and paying the difference. If it’s higher, it benefits the buyer. But knowing more about appraisals, whether you’re a homebuyer or seller, can help the whole process go more smoothly. Use this graphic from our friends at Title Source to get started.
Click the graphic to see a larger version.
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Social media has become the go-to marketing tool for many agents—mainly because it’s free and already part of daily life. You’re already scrolling, so posting

Want a strong dose of reality? Are you sure? Because this is going to sting: In my opinion, the vast majority of agent Facebook pages

There’s no way around it… Now, more than ever, you’ve GOT to stand out as a real estate agent. To say our industry is over-saturated

“Normal” people often ask me, “Cathy, could I make it if I’m not genetically predisposed to being a Realtor as you were?” Heredity did play

Agents learn early on in their career that listings are the name of the game. Unfortunately, no matter how much sense that makes, it’s still
Depending on your situation, it may not take the full 30 minutes.
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