
Are You An Agent Whose Entire Brand Feels… Bleh?
Hello dearest real estate friend. Glad you could make it today. What I want to do here is simple – convince you to be yourself.


Love him or hate him, Borat is quite a character. The fictional reporter from Kazakhstan, portrayed by Sacha Baron Cohen, is known for his quirky catchphrases and unbridled enthusiasm—even when things aren’t going his way.
In fact, he reminds us a bit of real estate agents when they’re first starting out! See if you agree!
(Shh, our secret)
Show your sphere your an expert. We have over 2100 articles covering every real estate topic your audience will love.
Position yourself as a real estate authority!
Real estate + topical events — the perfect match!
Become the bearer of good vibes!
Because hey, everyone loves to laugh!
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Hello dearest real estate friend. Glad you could make it today. What I want to do here is simple – convince you to be yourself.

The Meme-Worthy Truth About Why Personal Content Beats Perfect Content You spent 45 minutes designing the perfect “Just Listed” graphic in Canva. Bold fonts. Professional

Most real estate agents use social media as a means of marketing themselves, at least to some degree. Some agents are able to build a

“Let me know if you or anyone you know is thinking about buying or selling a house in the near future!” Sound familiar? Even if

1. Spamming your listings with no commentary Posting a link or sharing something on Facebook without your opinion is boring. Your friends want to know
Depending on your situation, it may not take the full 30 minutes.
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