
How To Nurture Long-Term Real Estate Leads With Content Marketing
It hits you like a ton of bricks the first time you hear it could take months (or even years) for a real estate lead
If you do renovations or home improvements to your house, common sense says that doing so would raise the value, right?
The good news is that they do increase the value of your house!
The not-so-great news is that the amount your home goes up in value probably won’t be as much as you even spent on the project…
In fact, as CNBC recently reported, according to the 2023 Cost vs. Value Report, only 4 home improvement projects produce a positive return-on-investment. And if that’s not surprising enough, they probably aren’t even ones you’d think would make the list! The current projects that will net you the most profit when you sell your house are:
Replacing your garage door. That will add $116 to your bank account.
Replace your siding with a stone veneer. Add $192 to your balance sheet.
Change out your front door with a new steel door. Treat yourself to some lunch with the $21 you’ll recoup.
If you combined all four of those exact home improvement projects, you can expect to net a whopping $948!
The big, sexy projects most people think about doing to improve value — like a full-blown renovation of an existing bathroom or kitchen — will certainly add value, but they won’t increase the value as much as they cost to do. Those types of projects recoup less than 50% of what they cost a homeowner.
That said, those are based upon national data and averages. Here’s a link to the data CNBC cited in their article, which allows you to choose your specific area to get a better idea for how much you can expect to recoup on a project where you live. But the general gist is always the same: Very few projects will produce a positive return, regardless of where you live. And when they do, it’s rarely all that much of a return.
Once the initial shock wears off, the next question most homeowners have is whether they should waste any time or money on improving their house at all. But before you decide to never spend another cent or minute of your time on your house, here are a few things to consider:
So you still need to make sure you’re keeping your house in good shape, and improving it over the years, if you want your house to sell readily and for as much as possible.
In order to maximize the money you spend on home improvements, here are a few key things you should do:
The Takeaway:
Many homeowners are surprised that their home renovations and improvements don’t increase the value of their home as much as they hoped, or even as much as they cost to do, when they decide to sell their house. But the reality is, very few projects produce a positive return-on-investment, and it isn’t very much of a return when they do.
If you want to maximize your ROI on home improvements, make sure to speak with a local real estate agent to help you assess whether a project makes sense before you spend time and money on it.
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