
How to Leverage Local Media to Promote Your Real Estate Business… for Free
(How to Become the Go-to Source for Local Reporters When They Need a Real Estate Expert) When you see someone quoted or interviewed by a



Real estate agents often have just a few lines of space to squeeze in every last detail of a home, so over the years, they’ve developed a whole shorthand to keep their word count down.
A seasoned agent could probably read an entire listing written in acronyms alone — but for buyers, those letters can be a little trickier to decode.
Some are easy enough to figure out… BR is bedroom, LR is living room, FP stands for fireplace. But others? Not so obvious to the untrained eye.
Take this 10-question quiz to test your real estate abbreviation IQ and see how fluent you are in Realtor-ese:
9–10 correct: You’re either a real estate agent… or just really addicted to surfing listings.
6–8 correct: Nice work! Either you’re super sharp—or got your hands on a secret decoder ring.
3–5 correct: Not bad for someone who isn’t in the biz. You’ve clearly browsed a listing or two.
0–2 correct: Don’t sweat it! Even agents have a tough time when they first start out!
(Shh, our secret)
Show your sphere your an expert. We have over 2050 articles covering every real estate topic your audience will love.
Position yourself as a real estate authority!
Real estate + topical events — the perfect match!
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(How to Become the Go-to Source for Local Reporters When They Need a Real Estate Expert) When you see someone quoted or interviewed by a

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Landing yourself a listing appointment is hard enough, but then you still have to nail your presentation in order to walk out of it with
Depending on your situation, it may not take the full 30 minutes.
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